If you’re on the lookout for the next big thing, the Metaverse should be at the top of your list. It’s getting a lot of attention both within and outside of the events industry lately, plus, Facebook founder Mark Zuckerberg gives the concept oxygen with talk of Facebook Horizon, a user-created virtual reality world.
An overview of the concept, and the technology behind the Metaverse
Understanding how the Metaverse can be emerging in the event experience
What is the next step?
“The Metaverse will be unlike any form factor the industry has ever experienced. Meetings, conferences and exhibitions will be seamlessly folded into participants’ life and work experiences in endlessly imaginative ways. Event organizers that don’t put this ‘reality on their roadmap will miss out on the most transformative business opportunity of a generation.“
Michelle Bruno, Event Technology Journalist, Publisher, Content
“As an event professional, the metaverse sounds both terrifying and exciting at the same time.”
Sabrina Meyers, Hot Hospitality Exchange